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It could all be dismissed as just another Ryanair publicity stunt.

Michael O’Leary, chief executive of the budget airline, has challenged Sir Stelios Haji-Ioannou, the largest shareholder in easyJet, its arch-rival, to a race round Trafalgar Square to settle a dispute over insults concerning “‘high fares’” and the portrayal of Sir Stelios as Pinocchio.

But the latest Ryanair insults have provoked a counter-threat. For the first time in the history of their rivalry, easyJet and Sir Stelios are threatening to sue Ryanair ” on two counts.

“‘If Stelios does not want to run, maybe he can go round in a wheelbarrow,’” said Mr O’Leary. “‘Or maybe we could do sumo wrestling.’”

source: Times Online

Filed under easyJet, Low cost, Ryanair.