Jetstar vows to remain cheapest in Australia
30 May 2007Low-cost carrier Jetstar has committed to being the cheapest domestic airline in Australia by offering customers travel vouchers if they find a cheaper flight advertised.
Jetstar’s chief executive officer Alan Joyce today announced the company’s latest marketing strategy at the Australian Tourism Exchange in Brisbane.
Under the plan, any customer who finds a lower fare online for a similar domestic flight will receive a voucher for double the difference in cost if they book through Jetstar.
source: The Sidney Morning Herald