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British Airways launches digital magazine

6 December 2011

British Airways has launched a new digital magazine for members of its Executive Club to celebrate the services relaunch.

Sporting a clean design and simple navigation ‘The Club’ is designed to be easily accessible to millions of Club members.

The Club is published by Cedar Communications, who already oversee BA’s inflight magazines High Life, Business life and First Life.

source: thedrum.co.uk

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